If you are a quick-service restaurant brand marketer and you’re doing battle in 2024 without a hyperfocus on winning locally, your knife is not going to win this shootout. As value messages clash and ...

Hoping to cultivate a loyal following in your town? While "local" is the buzzword for thriving businesses, many brands stumble when it comes to forging genuine connections in their own backyards. But ...

Looking for ways to promote your local store? There are a few different marketing tactics that you can try. Below are just ...

When social media platform Nextdoor launched advertising in 2017, CEO Nirav Tolia declared it would be a $1 billion business by 2020. That didn’t happen. Nextdoor generated $66 million overall in Q3 ...

WILLIAMSBURG, Va. —A new forecast for local advertising from Borrell Associates provides some short-term good news and some longer-term bad news for local TV broadcasters. It’s newly released study ...

National advertising is more effective than local, then-CEO Rob Lynch told the ICR investor conference audience early last year as he detailed planned spending shifts at Papa Johns. Not so, it appears ...

In today’s competitive marketplace, establishing a prominent local presence is essential for the success of businesses in Spokane and the Inland Northwest. Partnering with NonStop Local KHQ provides a ...

Fort Lauderdale, Florida - January 21, 2026 - PRESSADVANTAGE - Blue Interactive Agency has published an in-depth ...

CHANTILLY, Va.—New projections from BIA Advisory Services predict that TV advertising will grow by 3.6% to $21 billion next year, BIA Founder and CEO Tom Buono said. Buono told TVB Forward conference ...